The WatchCharts Overall Market Index rose 0.8% in January 2026, with roughly two-thirds of major luxury watch brands gaining. Tudor led for a second consecutive month, up 1.6%, while Rolex increased 1.2% and Audemars Piguet 0.4%. Patek Philippe gained 0.3%, its eleventh consecutive monthly increase, bringing its annual appreciation to 14.4%.
Why it matters (interpretation): The breadth of gains suggests a widening secondary-market recovery, although continued declines at several brands indicate that demand remains uneven.