Geneva Watch Days showcases new watches amid US tariff concerns

First reported

Horlogerie-Suisse · 2025-09-12

Found by WristBible

2025-09-12

Sources

1

Geneva Watch Days 2025 brought new releases alongside concerns over a 39% US tariff on Swiss watch imports. Singer Reimagined presented the Caballero, featuring a 39 mm steel case and the new Calibre-4 Solotempo with four barrels and six days of power reserve, priced around $22,000. Retailers fear higher prices could weaken demand in Switzerland’s largest watch export market.

Why it matters: The tariff threatens pricing and demand in Swiss watchmaking’s largest export market, potentially overshadowing the optimism generated by new launches.

Summary written by WristBible's AI editor from the publishers' reporting (originally in French). “Why it matters” is interpretation, not confirmed reporting.

Coverage

• Horlogerie-SuisseUne rentrée horlogère sous haute tension et pleine de nouveautés(FR)