LVMH-owned Zenith plans to reduce its model range and production as it restructures following years of financial losses. Up to half of employees at its Le Locle manufacture could lose their jobs as the brand shifts toward the high-end market.
Why it matters: The potential scale of the job cuts suggests a fundamental reset of Zenith’s manufacturing footprint and commercial strategy, rather than a routine adjustment.
TAG Heuer has reportedly stopped producing its Connected smartwatch line, raising the possibility of an exit from the decade-old business. Reports cited include La Lettre and several technology outlets, but neither TAG Heuer nor parent company LVMH has officially confirmed permanent discontinuation.
Why it matters: If confirmed as a permanent exit, this would mark a significant retreat from smartwatches by a major Swiss luxury watchmaker.